Media buyers negotiate and purchase the ad placements that get brands in front of their audiences, combining data-driven analysis with relationship skill and commercial sharpness. Your LinkedIn profile should reflect that commercially savvy, analytically precise expertise, and your banner is where it begins. Choose imagery that feels modern and professional — clean composition, confident colour — rather than a generic placeholder. Clients, agencies, and media partners look for buying expertise paired with strategic thinking, and a polished header conveys both before they read your experience. Whether you buy TV, digital, programmatic, or integrated media, a deliberate banner frames your expertise. Every image on this page is sized to LinkedIn's exact 1584×396px banner area, so it uploads cleanly and presents you as the commercially sharp, data-fluent professional media buying demands.
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Choose modern, professional imagery — clean composition and confident colour. The impression you want is commercially sharp and analytically precise, reflecting the negotiation and data skills that define effective media buying.
A clean banner sets a professional tone; your headline naming your channel focus and budget scale adds substance. Describing the CPM efficiencies, reach targets, or commercial outcomes your buying has delivered proves you create real value from media investment.
LinkedIn uses a 1584×396 pixel banner at a 4:1 ratio. Every image here is delivered at exactly that resolution as a quality 92 JPEG under 8MB, so it stays sharp on any display and uploads without resizing.